Choosing a good domain name is really a tough job, especially when you are searching for domain name that differentiate yourself from other competitor and the same time a domain name that have SEO advantage. Exactly how to choose the best domain name, and what criteria to consider that will help you to decide the best domain name and won’t regret your decision later on!
Before we started with the tips to help you choose the best domain, we take a look at what things to consider when selecting a domain name. We list out the top 10 items to consider when selecting a domain name for your website, and they are:
- Domain name with keyword or brand name?
- Long or short domain name. One keyword or two keyword, or four keywords?
- Hyphenated names? Hyphen in your domain name?
- Integer Numbers is your domain name?
- Plurals in your domain name? Adding “The” & “My” word infront of your domain name?
- Selecting domain TLD .com, .org, .net, or .me extension?
- Is it better to buy domain from auction that already have age?
- Can you reuse expired domain name?
- Registering new domain name that is never used before? A clean domain name.
- Domain name that is similar with your competitor?
When considering the above question, its become clear that you should research on your website requirement and business needs in first place. If you are in competitive market niche where most keyword domains has been taken, its time to have domain name that allows you to have branding. For case study, we search google for keyword “directory submission” and we don’t see domain name withe these keyword ranked top, instead we have a domain name that says “one way text link” in their domain name. Directories offers webmaster with one way text link, and thats the purpose of using directory, and that also proof that exact keywords don’t make you stand out in search engine ranking. Domain name with branding or other keywords can ranked top in search engines too!
Its also shows that 4 keywords in domain name doesn’t hurt as well, long or short domain name doesn’t really effect much. However for having a hyphen in your domain name does mean another thing for most search engines, consider either this is necessary to have. Most criteria in choosing a domain name is based on your own preference, it doesn’t much effect website rank or preference by search engines!
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